Transformation & ChangePractice group
Innovation
Turning ideas into marketable solutions and sustainable growth.
Areas of expertise
Let’s discuss your situation.
In a confidential initial conversation, we identify the experience your project needs.
Innovation arises where technology, market understanding and implementation converge. Our Senior Executive Advisors support companies from the strategic concept through product and business model development to successful market launch and scaling.
Typical situations
When this practice group can help
- There are many ideas, but too few of them make it to market.
- Development is taking longer than planned, and costs are rising faster than the benefits.
- A new product is technically complete, but the business model behind it is not.
- The portfolio has expanded without a corresponding alignment of priorities and resources.
How we work
- 1
Assessing potential
We assess ideas, portfolios and market opportunities in terms of feasibility, benefits and competitiveness, and provide a robust basis for decision-making.
- 2
Focus
Few projects are consistently prioritised, with a business model, target customers and clear lines of responsibility in place.
- 3
Launching onto the market
We support industrialisation, market launch and scaling until the project becomes commercially viable.
Frequently asked questions
Innovation: your questions answered
Do you also support the market launch?
Yes. For us, innovation does not end with development, but with a product that finds customers in the market and is commercially viable.
How do you decide which ideas to pursue?
Based on market benefits, feasibility, resource requirements and risk – and the honest question of what the organisation can actually achieve beyond its day-to-day business.





